• 50% Operator discount available; Book Now

Speakers at the Maximising Customer Loyalty & Profitability event:

Learn how to develop profitable customer loyalty programmes and establish strategies to increase the value of your customers whilst significantly reducing churn

At a time of aggressive competition when customers are less willing to spend and more willing to change providers, maximising customer loyalty and profitability is critical to the survival of all operators

At Telecoms IQ’s 2nd Maximising Customer Loyalty & Profitability conference, you will learn how to develop effective loyalty programmes and demonstrate their impact on retention and revenue in order to secure senior management buy-in

Tailored to the issues facing both fixed and mobile operators, come and learn from your peers and competitors which loyalty programmes are resulting in the biggest churn reductions and profit gains.

As the only event focusing on how to improve both customer loyalty and profitability, you will also learn how to accurately establish the profitability of your customers and increase ARPU throughout their lifecycle.

With access to extensive interactive learning and networking opportunities, can you afford not to attend and learn how to become a customer-centric organisation, reduce churn and maximise customer value?

Download Maximising Customer Loyalty and Profitability Brochure


peter

Video:

Video Interview with Peter Crayfourd, Group Head of Customer Lifecycle Experience, Orange FT Group

Telecoms IQ interviews Peter Crayfourd, Orange FT Group to understand more about Orange FT Group's strategy for developing customer loyalty. In this exclusive video interview with Orange FT Group, Peter outlines the main challenges and drivers of customer loyalty. If you have an interest in customer loyalty and profitability, this is a must-watch analysis.

Charlotte-Loubet

Podcast:

Tracking the future trends in loyalty programmes: Interview with Charlotte Loubet, Intersec

Telecoms IQ talks to Charlotte Loubet from Intersec on the future trends in customer loyalty programmes and what will be the driving force behind the way that companies implement them as well as what she is looking forward to about the conference itself.



Top 5 reasons to attend Maximising Customer Loyalty & Profitability:

  • Learn from a world-class panel of CMOs, VPs and Directors presenting leading case studies on how to drive customer loyalty and revenue
  • Benefit from over 10 hours of interactive learning and networking opportunities with senior-level experts – more than any other event on this topic!
  • Take advantage of the only event to combine loyalty and profitability enabling you to maximise the impact of your customer loyalty investments
  • Discover how to develop personalised and profitable loyalty programmes – both fixed and mobile – and demonstrate their impact to senior management
  • Establish how to increase the value of your customers through attractive offers and propositions, whilst ensuring profitability and minimising churn

Maximising Customer Loyalty and Profitability Workshops

Who will you meet at Maximising Customer Loyalty and Profitability?

The Maximising Customer Loyalty and Profitability Conference will bring together operators and service providers from across Europe and the MENA regions. Come and meet:

  • VPs of Loyalty & Retention
  • Marketing Directors
  • Heads of Customer Base Management
  • CRM Directors
  • Customer Value Managers
  • Customers Insights and Advocacy Specialists
  • Customer Experience Experts
  • Brand Managers

brochure Download your copy of the agenda from Maximising Customer Loyalty & Profitability 2012 to find out more about who you can expect to meet and hear from!


“Putting the customer at the centre of the company risks becoming just a good slogan. This event will offer real and effective examples of companies who have increased customer loyalty by becoming a customer centric organisation” Paolo Menghini, Head of Retention, Telecom Italia
A great panel of speakers and an outstanding networking event. The conference had the right level of speakers and the agenda was well thought out.” Olivier Mourrieras, Head of Customer Insight & Advocacy, Orange Business Services (at Maximising Customer Loyalty & Profitability 2011)
“The conference was nice and interactive! It was very insightful and had a well-structured and good agenda” Vincent Battem, Senior Market Manager, UPC Netherlands (at Maximising Customer Loyalty & Profitability 2011)
"We've had some great discussion with operators that we haven’t spoken to before about some great initiatives as well as making some great introductions on the global operator base that you’ve had here." MDS, Chief Marketing Officer
“It’s been a great event, it’s always a good size event for us which is a good chance for you to network, to meet a lot of people.” Alcatel-Lucent, Director Solutions Marketing


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